Vanguard S&P 500 ETF (VOO)

SpaceX is already in some indexes.

This key factor didn't exist when Buffett first gave the advice, but does that change its appeal?

QQQ delivered better returns over the past five years, but also suffered a higher maximum drawdown. VOO offers lower fees and a higher dividend for more conservative investors.

Market fundamentals still look fairly good, and history tends to reward those who stay the course.

Depending upon the index funds investors own, there's a better-than-fair chance they have some exposure to SpaceX.

You can't know the one thing you need to know about timing the market.

The Vanguard S&P 500 ETF (VOO) and the Invesco QQQ ETF (QQQ) can both serve as long-term holdings. But one is clearly better suited than the other.

Jeremy Grantham famously called the Dot-com bubble's top, and he's increasingly worried about an AI bubble.

The Schwab U.S. Dividend Equity ETF is anything but boring.

The ideal buy-and-hold ETF should invest in stocks, be broadly diversified, and offer ultra-low fees. This ETF checks all the boxes.

The S&P 500 just had its best quarter in nearly six years, and it hints at strong future returns.

History has proven to reward consistency and time in the market.

The difference between a robust retirement and one that's cutting it uncomfortably close is largely a matter of limiting the nickel-and-dime costs.

When choosing between S&P 500 ETFs, the decision usually comes down to fees. This is one of the rare cases where Vanguard isn't the winner.

It may be known for its diverse investment mix, but there's more to the story right now.

The Vanguard Total Stock Market ETF is remarkably inexpensive and simple. It's also worth remembering in this market environment.

You may want to add it to your portfolio, too.

It might be included as early as September.

The endless bull market might slow down a bit more than most investors are expecting.

There's lots of overlap between them, but the answer comes down to one thing.

Given the benchmark's trailing-10-year total return of 327%, it makes sense that investors want to put money to work.

Expense differences and fund structure can impact long-term returns for investors choosing between these two S&P 500 giants.

The new Fed chair is breaking with his predecessors.

Setting yourself up for a lifetime of wealth doesn't need to be complicated. Buy this ETF and you'll be well on your way!

The right investment is more important than ever if a downturn is looming.